Guides & Tips

Discover the best UK game developer conferences & indie festivals for networking, funding, and player feedback, like Develop:Brighton, EGX, and PGC London.

Want to launch a successful game on Steam? Learn how to conduct effective market research with our step-by-step guide. Discover the tools and techniques to validate your idea and find your niche.

A brief history of how Steam went from exclusively publishing Valve's games to allowing everything to ousting NSFW games.

Godot is reshaping game dev with free open-source power. Explore success stories, market growth & democratisation of game creation.

How to find a launch date for your game that targets your audience, avoids key dates and uses Steam events.

How to choose audience targeting, create impactful ads for your game and measure the success of your paid ads campaigns.

Average conversion rates & costs for the 6 main ads platforms to help you make better strategy, goal & budget decisions.

How do common scams on Steam affect game developers? Can you avoid disaster if your game is involved?

Fifteen gaming and game developer conferences happening around the world that you don't want to miss.

Up to date sizes of the Steam capsule images and 12 other assets you need before publishing your game's Steam store page.

Different ways that Steam revenue is estimated including the Boxleiter method & how to interpret the results.

Discover the real factors that influence Steam's algorithm and curated lists with tips to help your game get noticed on Steam.