Data & Insights Services
Work with Ross to make confident game development decisions
Understanding what players want, forecasting potential sales, or evaluating your launch shouldn't rely on gut feelings. We use Steam data to uncover clear, practical answers that matter the most to your studio and help you develop your game with confidence.
Ross, our data scientist, handles the complex analysis and extracts the answers so you can stay focused on building your game. Combine our different types of analysis to tackle multiple questions or bring us your own challenge through hypothesis testing; we'll work with you to find the right solution for your goals.
Our Services
Predictive Analysis
If you're looking for new markets to jump into, we'll create a comprehensive report of the most relevant underserved audiences and missed opportunities for the types of games you want to make.
Competitor Review
Get a detailed understanding of the games that already exist in your market segment, their performance stats, marketing strategies and the mistakes they made.
Retrospective Analysis Combine this with a marketing service to improve your post-launch promotion
Not sure how to feel about your game launch? We'll evaluate your game's performance within your market segment to understand how your game performed relative to your most similar games.
Sentiment Analysis
Avoid that horrible feeling in the pit of your stomach and let us digest your game's reviews. We turn all the social media comments, Steam reviews and article mentions into friendly feedback to move your game's development forward.
Hypothesis Testing
Have you got a question that you don't know how to answer? Ross has a whole host of analysis tools and techniques to answer even the most unanswerable questions. All you have to do is ask.
Project Process
Fill out our quote form
We'll confirm if we can work with you
We present our plans, time scales and costs
Work on your project starts
About Ross
Gaming came to the rescue a few years ago when I found the corporate world was dragging me down. After finishing my PhD I was left with a creative void and that is where I found my love for indie game development.
My day job has always been in the science and data world, so it was a natural fit to combine my passion for gaming with my skills in data science. I have over seven years experience in data science, machine learning, and statistics, and worked in the world of biomedical science before then.
My core expertise is in pattern recognition — how can we take a large complex dataset and find the patterns that matter? I want to help indie game developers find the patterns that matter to them, so they can develop a healthier mental model of the game industry, and where they fit into it.